“Natura Series” launched a new product for bakery industry. “Natura STN” is functional native starch which can be claimed as food ingredient for clean label bakery product. It’s fulfill food trend for natural and clean product. Natura STN has been formulated in steam cake recipe to improve product air cell, reduce tooth packing. Detail of experiment has been shown in the article “Clean Label Starch Solution for Bakery Steamed Cake” published in Food Focus Thailand Magazine.